Thursday, December 5, 2024
10.4 C
London

Uganda to Drop “Pearl of Africa” Brand Name

Uganda is to drop “Pearl of Africa” tagline and adopt “Small Africa” in order to promote Tourism.
This stunning suggestion came from the recently hired American University Students on Research who sat down Ugandan Experts, Ministers, Academia and Industry players that actually Pearl of Africa is too big to be imposed on a small Country like Uganda.
The Uganda Tourism Board whose mandate is to promote Tourism in Uganda and Outside it has still failed to make a breakthrough and are always on a hiring spree to get experts whose role has been limited to confusing them further.
In 2016, Uganda hired different PR firms who suggested a tagline to promote Uganda as “Your Uganda” which was rejected by industry players who realised its a lousy statement and can only be used when terming to our lousy Political Group as Your Uganda.
The billions of Money spent on the search for a brand has yielded with “Small Africa”.
#Tourism Monitoring Unit
#Statehouse

Hot this week

7 Common Car Problems on Uganda Road Trips

Road trips have become the norm in Uganda’s travel...

SFC Officer Sentenced to Death for Murder

A Special Forces Command (SFC) officer has been sentenced...

Karuma Bridge Rehabilitation Close to Completion

The Uganda National Roads Authority (UNRA) has announced that...

Mayiga Warns Against Efforts to Undermine Rice & Coffee Farming

Buganda Premier, Charles Peter Mayiga, has issued a warning...

Police Detain 11 Kyambogo University Students Following Protests

Police recently detained 11 students from Kyambogo University who...

Topics

7 Common Car Problems on Uganda Road Trips

Road trips have become the norm in Uganda’s travel...

SFC Officer Sentenced to Death for Murder

A Special Forces Command (SFC) officer has been sentenced...

Karuma Bridge Rehabilitation Close to Completion

The Uganda National Roads Authority (UNRA) has announced that...

Mayiga Warns Against Efforts to Undermine Rice & Coffee Farming

Buganda Premier, Charles Peter Mayiga, has issued a warning...

Police Detain 11 Kyambogo University Students Following Protests

Police recently detained 11 students from Kyambogo University who...

President Museveni Insists on UCDA Rationalization

President Yoweri Kaguta Museveni has argued that certain government...

Uganda Coffee Development Authority Dissolution Bill in Parliament

A majority of the Members pf Parliament have approved...

New KCCA Chair Frank Nyakaana Prioritizes Anti-Corruption Efforts

Interim Kampala Capital City Authority (KCCA) Chairman Frank Rusa...
spot_img

Related Articles

Popular Categories

spot_imgspot_img